Avenue Speak 2026: Solar Care – Episode One: Pores and skin Kind – Dry & Delicate


That includes: Milly

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Milly shares how she manages dry, delicate pores and skin with day by day SPF 50, prioritising solar safety that feels comfy, works nicely with make-up and provides a wholesome glow. Her superb sunscreen could be light-weight, water-based, dewy and scented like a vacation.

Meet Milly: Dry and Delicate Pores and skin

Milly describes her pores and skin as dry and slightly delicate, each on her face and physique.

This shapes how she chooses solar safety, with consolation and hydration taking part in an vital function alongside SPF stage.

Pull quote: “My pores and skin sort is dry — a bit delicate.”

Day by day SPF 50 for the Face

Milly makes use of sunscreen on her face each day.

Her routine consists of:

  • SPF 50 face sunscreen
  • Pores and skin + Me subscription merchandise
  • La Roche-Posay SPF 50

For her face, SPF 50 is non-negotiable.

Pull quote: “At all times 50.”

Physique Solar Care and Tattoo Safety

On her physique, Milly adapts her SPF relying on the state of affairs.

She makes use of:

  • SPF 50 on her tattoos
  • SPF 30 for basic physique safety
  • SPF 20 if she already has a powerful tan

Tattoo safety is a transparent precedence, exhibiting how solar care could be linked to each pores and skin well being and look.

Elements: Trusting the Product to Work

Milly says she doesn’t perceive ingredient lists, however depends on whether or not a product performs.

For her, belief is constructed by way of outcomes, really feel and usefulness fairly than technical ingredient data.

Pull quote: “I don’t perceive the ingredient checklist in any way, but when it really works…”

Buying Habits: Attempt In-Retailer, Repurchase On-line

Milly discovers solar care merchandise each by way of subscription and retail.

Pores and skin + Me arrives by way of subscription, whereas new SPF merchandise are normally examined in-store first. She likes to really feel the feel and verify whether or not the product works with make-up or seems good by itself.

As soon as she is aware of what she desires, she is blissful to repurchase on-line.

What She Desires From Solar Care

Milly’s superb SPF would mix safety, texture and emotion.

It will:

  • Scent like a vacation
  • Have SPF 50 safety
  • Create a dewy sheen with out glitter
  • Make pores and skin look hydrated
  • Really feel watery and light-weight
  • Soak in with out feeling too sticky

She likes the thought of sunscreen that may be worn alone, particularly on days when she doesn’t have time for make-up.

Pull quote: “It provides a glow generally. I don’t have time to put on anything.”

The Enchantment of On a regular basis Solar Care

For Milly, sunscreen shouldn’t be solely a summer season product. She wears it in winter too, which makes sensorial enchantment particularly vital.

A vacation-inspired scent can flip day by day SPF use into one thing extra pleasing, whereas a dewy end helps solar care really feel nearer to skincare and make-up.

Key Takeaways for Manufacturers

  • SPF 50 stays the popular stage for day by day facial safety.
  • Dry and delicate pores and skin customers need hydrating, comfy textures.
  • Solar care that works with make-up — or replaces make-up with glow — has sturdy enchantment.
  • Tattoo safety is a vital use case for physique SPF.
  • Scent, texture and emotional cues can drive year-round sunscreen use.

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